We love the Med!

Written by Steve Smid

Written by Steve Smid

TrueWorld, a Spanish technology company specializing in sustainability, has launched the not-for-profit initiative Love the Mediterranean (LTM) to safeguard the region’s ecosystems. By blending cutting-edge technology with grassroots action, LTM drives scientific research, education, and conservation across the Mediterranean. Its mission focuses on three key areas:

Research and monitoring

LTM serves as a hub for scientific research on biodiversity, ecosystems, and habitats, uniting Balearic projects and foundations under a shared mission to protect the Mediterranean’s natural treasures. It has partnered with Palma Aquarium Foundation to reintroduce seahorses along the Balearic coast and supports MedGardens in restoring posidonia meadows. LTM also delivers an annual environmental health report for the Bay of Palma in collaboration with Real Club Náutico de Palma (RCNP) during the MAPFRE Copa del Rey regatta and is spearheading a program to map and monitor marine debris and ghost nets.

Education and training 

LTM advances ocean literacy through programs that inspire a love for the sea, supporting foundations like Cleanwave and Palma Aquarium, while ensuring access for underprivileged communities through partnerships with Fundación Hadas Kids, Natzaret, and Amar Ucraïna. During events like the Palma International Boat Show, LTM delivered talks on decarbonisation, marine conservation, and workshops on microplastics and sea life rescue. It also donated Galaxie’s old diesel engines to Escola Nàutica Pesquera, engaged with the PQI youth program during the refit, and hosted engineering workshops.

Protection and outreach

Through public events, media campaigns, and collaborations like the MARE audiovisual competition and the Ibiza Marine Forum, LTM raises awareness on marine conservation, climate action, decarbonisation, and posidonia protection. The initiative advocates for stronger policies, aiming to protect 30% of the Mediterranean by 2030.

100% electric vessels

Two innovative electric vessels support these efforts: Galaxie, a 22-meter ketch sailboat, and Stenella, a 12-meter solar-powered yacht. These vessels facilitate research and conservation missions with minimal environmental impact.

Sponsors and collaborators


The success of LTM is thanks to our sponsors: Banca March, Berrow Projects, Prosolvers, and the Colegio Oficial de Ingenieros (COEIB) for financial backing, and Phoenix One for converting Galaxie into a fully electric vessel with support from Consellería de Empresa, Educación y Energía through the Next Generation EU Funds and the Ministerio de Transición Ecológica. Puerto Alcudiamar provided a home for Galaxie during its refit and first year of operations. Quantum Sails supplied eco-friendly EcoSeries sails, Julia Pinturas provided paints, OmniAccess provided high-speed Starlink telecommunications, and SeaConect and Marexi equipped it with advanced electronics. Water Without Waste’s filtration system has also helped eliminate single-use plastics. 

Special thanks to Puerto Portals, Porto Colom, STP, and Port Olímpic for their support during the 37th America’s Cup. In 2025, Galaxie will be relocated to Marina Ibiza, with thanks to IPM Group for an exciting new chapter in the vessel’s journey. 

These partnerships highlight the power of collaboration in marine conservation. A testament to this collective effort, LTM was honoured with the Timón Redeia Award for Best 2024 Initiative in Social and Sustainability Matters. Looking ahead, LTM invites new participants to join its mission to “love” and protect the Mediterranean, ensuring a sustainable sea for future generations.

 

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