YATCO, the online Multiple Listing Service (MLS) for buying and selling yachts, have announced their cutting-edge Artificial Intelligence feature – YATCO’s AI Assistant. Trained on over 20 years of proprietary yachting data, the built-in assistant is designed to help brokers sell and charter more yachts by optimising their listings with a single click. The AI enables listings to be uploaded faster, with automatically written, original descriptions, auto-filled specifications and auto-translation into major languages. It will also carry out Search Engine Optimisation.
The new technology is now available within the company’s BOSS platform (Back-office Marketing and Sales Solution) and features intelligent ranking to determine whether listings could be improved.
Yatco have simultaneously launched their new BOSS mobile app, enabling users to manage their yacht-related business operations, CRM and online marketing from anywhere at any time.