Attracting Yachts to the Balearic Islands.
The Balearic Islands are the perfect destination for a yachting vacation to enjoy the warm Mediterranean Sea, pristine coves, local culture, and gastronomy. As well as the islands’ wonderful surroundings, they are also home to highly specialised companies that offer excellent services to yachts.
Balearic Yacht Destination (BYD), the facing brand of the Balearic Marine Cluster (BMC), brings together the biggest and most influential companies within this sector to promote the Balearic Islands internationally as the nautical destination – par excellence. Boasting not only beautiful sunny beaches, exquisite gastronomy and cultural heritage, the islands also have a nautical business network ready to service the most discerning yacht owners and professionals in the world. This message is being proudly promoted via different projects and initiatives taking place on the Islands, as well as overseas.
BYD’s Presence at Boat Shows and Trade Fairs
Balearic Yacht Destination attends the main boat shows held in Europe, where the companies that form the Balearic Marine Cluster are represented. This year, BYD has been present at:
 Monaco Yacht Show (28th Sept to 1st October)
For the second consecutive year, BYD had its own stand in collaboration with the Consell de Mallorca, where 17 companies from the Balearic Marine Cluster were represented. As part of the stand’s activities, an event was held on the 29th of September, which was attended by more than 150 people and was extended to the stands of our partners.
METS TRADE (15th to 17th November)
The promotion of the Balearic Islands was presented from a more technical point of view at this Dutch boat show. The focus was on the quality of services and facilities offered to large yachts by the Islands.
Boot Düsseldorf (21st to 29th January 2023)
Our next stop will be this German boat show. After the cancellation of the 2022 edition due to health reasons, this will be the first year that BYD will be in attendance.
Organisation of FAM Trips
BYD, in conjunction with the Consell de Mallorca, organised its second Familiarisation (FAM) Trip from 28th April to 1st May 2022, which coincided with the Palma International Boat Show. Representatives of major international nautical companies were invited to spend a few days on the island to learn about the nautical services and business opportunities within the Balearics. This year’s participating companies were Camper & Nicholson, Fraser, Arrow Yachts, Döhle Yachts, TWW Yachts, The Superyacht Group and Yachting Matters.
Upcoming Projects
Following our success at these boat shows, we are considering the possibility of attending the Cannes Yachting Festival in 2023.
