This summer has seen the official launch of Parietti – the first premium cycle clothing brand from Mallorca.
Named after the legendary Mallorcan road engineer, Antonio Parietti—who designed the spectacular, sweeping roads that make the island the cycling mecca it is today— Parietti makes relaxed fit, sustainable cycle clothing, made for those who live for the ride.
Founded by Paul Skevington, who having moved from London to Mallorca in 2015, became an enthusiastic cyclist, finding inspiration and freedom in the spectacular views and iconic, hairpin roads that carve their way through the Tramuntana mountains.
After discovering that stunning routes, like Sa Calobra and Cap de Formentor, that provide adventures and challenges for hundreds of thousands of cyclists every year, were designed by the visionary engineer, the idea of creating a Mallorca born brand in homage to Snr Parietti began to form.
A first attempt at Parietti, with a small, initial run of Jerseys made from recycled fabrics, happened just as the pandemic took hold. Parietti was put on pause for nearly two years, but with the financial support of two Mallorca based investors, and a passionate, dedicated team of four, Parietti finally launched with premium, recycled ranges for Men and Women and more to follow during the year.
Designed by Emma Green, a former Lead designer at Rapha, Parietti now aims to honour its Mallorcan heritage while pedalling towards a better global future, promoting a freer, more joyful attitude to cycling.
All Parietti garments are deliberately cut for a freer, more relaxed fit, moving away from traditional super tight, race fits. But the passionate team aren’t just prepared to make beautiful, high-quality clothing and sit back, Parietti intends to lead change within the industry and the sport.
With cycling being indelibly associated with personal suffering – from pain caves to “the bonk”, from blood, sweat and tears to pushing for PB’s. Parietti reminds us riding also provides an easy and incredibly positive way of getting those essential doses of just being in the moment. Leaving behind the stresses of modern lifestyles and getting high on nature.
As Paul says “We can overcomplicate sport with our activity trackers and fitness obsessions whilst forgetting the incredible power of the now. At Parietti we’re about finding your freedom. Living for the ride, not just the finish time. Living in the moment. And most importantly, taking responsibility to help protect the places we ride.”
For an industry that encourages people to be active outside, there is a lack of meaningful attempts by cycle clothing companies to reduce the environmental impact of producing so much clothing derived from crude oil (yes, that’s where polyester comes from!).
With the alarming coverage of wildfires sweeping across Europe this summer, a radical shift towards reducing the impact of production to more sustainable methods, is more relevant than ever. That’s why Parietti is as sustainable as possible across the entire production process from design to delivery, meaning every decision is grounded in reducing environmental impact.
With each Parietti signature jersey being made from 7.2 recycled plastic bottles—a process which uses 50% less energy and 30% less water than traditional production methods. Garment bags are also certified home compostable and unnecessary hang tags and stickers have been cut out.
“We’re constantly researching and sourcing the best recycled or natural fabrics and yarns available in the market – our prototype Mens FreeRide Cargo Bib shorts have just been test-ridden 1300km across Spain by an endurance rider with excellent feedback so far!
The sustainable, responsible road is a much more difficult and time-consuming route to take, but hopefully we can move the dial within cycling and celebrate Mallorca, by creating stylish, responsibly made, meaningful and purpose led clothing for good.”
With this in mind, Parietti ensures that all their Italian and Spanish made recycled fabrics are of the highest performance quality required for cycling. New colourways are inspired by the Mediterranean, detailed with Parietti messages to Set Yourself Free and Get High, and their distinctive logo adapted from the unique Mallorcan “lenguas” produced by the artisanal textile factory Teixet Vicens in Pollenca.
Yes, Pareitti has arrived born in Mallorca and responsibly made in the Med to ride around the world.
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